Beauty of Joseon Glow Deep brightening rice serum with alpha-arbutin for an even skin tone

Visible results

• Gradually more even skin tone – dullness and grey cast soften, skin looks brighter and more awake.
• Dark spots and post-blemish marks appear less noticeable, giving the complexion a more uniform look.
• Comfortable hydration without heaviness – skin feels soft, smooth and ready for cream and make-up.
• Suitable even for sensitive skin thanks to the combination of rice bran water, niacinamide and panthenol in a fragrance-free, alcohol-free base.
• With regular use, the skin gains a subtle glass-skin glow that looks natural under your base.

❤️ Why you’ll love it

This lightweight brightening rice serum with alpha-arbutin is your everyday step when you want to even out skin tone, soften the look of dark spots and keep your skin comfortable at the same time. Glow Deep Serum Rice + Alpha Arbutin slots effortlessly between your toner and cream, delivering glow without stickiness or heaviness.

Because the watery texture sinks in quickly and layers well under make-up, it works beautifully as a brightening base for sensitive skin. If you’re searching for a gentle glow deep serum rice that combines traditional rice “beauty water” with modern alpha-arbutin, this is the step that helps your complexion look clearer, smoother and more radiant day after day.

What makes it special

• 68% rice bran water: inspired by traditional hanbang rituals, rice helps hydrate, soften texture and support a naturally luminous look.
• 2% alpha-arbutin: a modern brightening ingredient known for helping to reduce the appearance of dark spots and uneven tone with a gentle, everyday approach.
• Niacinamide: supports a more even tone, helps balance excess sebum and keeps skin looking smoother and more refined.
• Panthenol & trehalose: provide light hydration, help to ease feelings of tightness and keep the skin comfortable.
• Hanbang grain extracts: a blend of rice, barley, soybean and other grain extracts complements the formula with antioxidant care and a soft-focus glow effect.
• Minimalist, gentle base: fragrance-free, alcohol-free, vegan formula that focuses on glow and tone without unnecessary overload for sensitive skin.

How to use

1. Cleanse & tone: start with a gentle cleanser and toner – for a rice-based routine, try Glow Replenishing Rice Milk.
2. Apply serum: on dry or slightly damp skin, apply 2–3 drops of serum to face and neck.
3. Pat in: gently pat and press until glow deep serum rice is fully absorbed and the skin feels supple and smooth.
4. Seal with cream & SPF: follow with a moisturiser from our creams & emulsions selection and always finish your morning routine with SPF, such as the lightweight sunscreens from Beauty of Joseon or other SPFs in Hydration & barrier.

Vione tip

About Beauty of Joseon

Beauty of Joseon blends hanbang heritage – traditional Korean herbal extracts like rice and ginseng – with modern actives in comfortable, everyday textures. The focus is on glow, hydration and barrier support without heavy, strongly fragranced formulas.

Within the line you’ll find brightening rice products like Glow Deep Serum Rice + Alpha Arbutin, hydrating toners and light SPF formulas that layer seamlessly, including on sensitive skin. Discover the full philosophy on our Beauty of Joseon brand page.

Each bottle contains 30 ml of lightweight rice serum with alpha-arbutin. VIONE carefully wraps your order so it arrives safe and ready to become part of your calm, glow-giving skincare ritual.